Date(s) - 03/06/2018 - 03/08/2018
Chattanooga Police Training Center
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LENGTH: Three Days/ 30 hours
This three-day course will teach law enforcement executives and Public Information Officers how to build a successful media relations program which gets their agency’s message to citizens through traditional and social media.
The class combines lectures with hands-on exercises and includes on-camera training.
Students will encounter “crisis” scenarios and brief on “breaking” news. Classmates will play the role of aggressive reporters. Critiques and discussion will follow.
The course will trace the development of news media and provide the history which has led to the emergence of social media as an important force is distributing law enforcement’s message. Students will exchange “Best Practices” in their use of social media to promote their agencies’ objectives.